Selection: Marketing

Author: Marina
Course
Description
Dates
1
Medium_79478720
Medium_79478720
Andreas Wittke, Thomas Muschal, Prof. Dr. Marc Oliver Opresnik, Stefanie Herbst, Gregor Huber, and Prof. Dr.-Ing. Rolf Granow
Iversity
Economics & Finance
De Free
Course added: 11 October 2013
Dieser Kurs vermittelt die Grundzüge des Marketing und gibt einen Überblick hinsichtlich der entsprechenden Konzepte, Strategien und Werkzeuge. Im Zentrum des Kurses stehen vier Themenbereiche: Produkt-, Kommunikations-, Preis- und Distributionspolitik. About this course Was ist Marketing? Marketing...
Details to be announced
2
Regular_3b1ef110-26e0-47dc-b051-99ba8af7502d
Regular_3b1ef110-26e0-47dc-b051-99ba8af7502d
Robert Jones
UEA (University of East Anglia)
Business & Management
Gb Free
Course added: 21 September 2013
Understand the role of brands and brand management in the modern world, and start developing your career in the sector.
14 October 2013
24 February 2014
20 October 2014
9 February 2015
1 June 2015
2 November 2015
25 January 2016
26 September 2016
22 May 2017
30 October 2017
24 September 2018
14 October 2019
27 April 2020
12 October 2020
Favored by 2 people
3
15-822f02
15-822f02
Prof. Drazen Prelec
MIT OpenCourseWare
Business & Management
Gb Free
Course added: long ago
Marketing research may be divided into methods that emphasize understanding "the customer" and methods that emphasize understanding "the market." This course (15.822) deals with the market. The companion course (15.821) deals with the customer. The course will teach you how to write, conduct and analyze...
Free schedule
Favored by 1 person
4
15-840s04
15-840s04
Prof. Dan Ariely
MIT OpenCourseWare
Business & Management
Gb Free
Course added: long ago
The purpose of 15.840 is to: Introduce key marketing ideas and phenomena. Develop students' skills in marketing analysis and planning. Provide a forum (both written and oral) for presenting and defending recommendations and critically examining and discussing those of others. An emphasis is placed on...
Free schedule

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