Localization: Adapting Digital Content to Local Markets

Jorge Russo dos Santos, Jan Grodecki, Pavel Soukenik, Soren Eberhardt, UWashingtonX

Learn what it takes to tailor digital products for international markets through localization. See how translation works in today’s industry. Find out what other steps a localization project entails and how cost, schedule and quality are managed.

Want to know how to make your product relevant worldwide? Curious what it would take to have your app release in a set of international markets? Interested in what would be needed to show your website in several foreign languages? Learn what it takes to tailor digital products to a set of international markets through localization.

This course shows you all the steps a company needs to take when releasing their software or websites in different markets. Industry experts will give you an introduction to localization, the adaptation of digital content to the requirements of a foreign market. This very often includes translation for the target markets with modern translation tools, including machine translation – and the management of translation assets, but it entails a lot more work through the different stages of a localization project tha tailors a product to the local consumer. You will also learn about:
  • Setting up and managing localization projects
  • The different project stages of localization projects
  • Defining the scope
  • Cost management
  • Schedule management
  • Quality assurance and control for localization
You will also find out about how to work in the localization industry and learn new skills relevant to localization, software development, digital content and project management.

Equipped with knowledge from this course you will be able to build your own localization strategy and find the right ways to reach your potential customer worldwide.

What will you learn

  • Setting up and managing localization projects
  • The different project stages of localization projects
  • Defining the scope
  • Managing translation assets
  • Translation tools
  • Translation for digital products
  • Machine translation
  • Cost management
  • Schedule management
  • Quality assurance and control for localization

Dates:
  • 24 September 2019
Course properties:
  • Free:
  • Paid:
  • Certificate:
  • MOOC:
  • Video:
  • Audio:
  • Email-course:
  • Language: English Gb

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