The Popcorn Model of Innovation by Mario Herger

Mario Herger, Udemy

How your organization can create a culture of innovation and intrapreneurship and excel in business.

Innovation is very present in the minds of many companies, but only few know how to be creative and foster a culture of innovation and intrapreneurship. This course shows the importance of innovation, how creativity and innovation works, and what you need to do to create engaged intrapreneurs in your company.

Examples will show how innovation disrupted industries who never saw it coming, what steps you can take to create an innovative company culture, and which tools can help empower your employees.


  • What are the requirements?
    • Curiosity
  • What am I going to get from this course?
    • Over 25 lectures and 3 hours of content!
    • By the end of the course, you will know how to use innovation tools and methodologies
    • You will know how to change your company's culture to support intrapreneurship
  • What is the target audience?
    • Innovation drivers
    • Intrapreneurs
    • Innovation officers
    • Troublemakers
    • Tribal Leaders
    • Innovators

SECTION 1: Introduction
  • A Short History of Innovation
  • What's Innovation and what changes?
  • Connecting the Dots
  • Innovations and what they meant for us and the businesses
  • Fleas in a jar
  • SECTION 2: Elements of an Innovation Management Framework
  • Enterprise Innovation Management Framework
  • The Fosbury Flop
  • People & Networks
  • The Shirtless Guy
  • Selecting Ideas & Networking
  • MakerSQR - Connecting people and resources
  • SECTION 3: Creativity and more
  • Creativity
  • John Cleese on Creativity
  • Defining the Problem
  • Apple's Jonathan Ive about the importance of naming
  • SECTION 4: Innovation Methodologies
  • Innovation Techniques
  • Angry Birds - Pomplamoose
  • Design Thinking
  • The Shopping Cart - IDEO
  • Service Thinking
  • Innovation Tools, Systems, and Spaces
  • SECTION 5: Fostering Creativity & Innovation
  • What's killing creativity and innovation
  • How to Kill Creativity
  • Legal Support
  • Learning more
  • Dates:
    • Free schedule
    Course properties:
    • Free:
    • Paid:
    • Certificate:
    • MOOC:
    • Video:
    • Audio:
    • Email-course:
    • Language: English Gb

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